Celebrating 10 years of Bumble
D&AD 2024 (Reconsidered 2025)
Creative Copy writing, Campaign, Graphic Design
What:
A copy-led nostalgia campaign celebrating Bumble’s
10-year anniversary through iconic pop culture
references from 2014.
Why:
To evoke emotion and connection, positioning Bumble
as a brand rooted in shared memory and
meaningful relationships.